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Stuck on Selecting Autoresponder Software - Read these Tips

Monday, August 18th, 2008 Subscribe To Our Feed

Choosing the Right Autoresponder:

Choosing the right autoresponder takes time as because there are plenty of products on this market.

So you must consider your budget and needs when choosing an autoresponder. Discussed in this article are the issues you must considered in choosing an autoresponder.

What is autoresponder in simple words?

An autoresponder is just a program or script that sends out a single automatic reply to an email it receives.

Most of us have received an autoresponder message like: “I am on holiday” or “Thanks for your email, I will reply soon.”

This type of single reply autoresponder is usually provided free by our web host. The problem with this type of autoresponder is it sends out only a sinlge email reply. This is not enough to maintain the follow-up with our visitors. It is also lacking in useful features like a mailing list manager. This brings us to a sequential autoresponder.

A Sequential Autoresponder:

This type of autoresponder collects email addresses and sends out prepared messages via emails to your subscribers on a predetermined intervals.

It is generally believe that it takes an average of seven contacts to close a sale. Typically this type of autoresponder is useful in reminding your visitors to come back to your website for more visits.

Important Features of an Autoresponder:

What are the important features in free email autoresponder software?

a. Ability to use your own domain name in the autoresponder.
b. Monthly subscription fee.
c. Number of autoresponder.
d. Number of subscribers.
e. Number of domains or copies.
f. Import or export of mailing lists.
g. Ease of usage.

Different types of autoresponders:

You can find many different types of autoresponders available in the market- from autoresponder services to programs or scripts that run from web server or PC. The autoresponder can be classified into three different types:

a. Remotely-hosted autoresponders which are hosted on another website.
b. Locally-hosted autoresponders which works from your own web server.
c. Desktop-hosted autoresponders which works from your own PC.

Locally hosted autoresponders have many advantages over desktop and remotely-hosted autoresponders.

By hosting the autoresponder on your own website, you have complete control including import and export of your mailing list. Most commercial remotely-hosted autoresponders require you to double opt-in your entire mailing list.

Unlike most commercial autoresponder, you do not have to pay a monthly subscription fee of $20 or more.

If your autoresponder is remotely hosted, you will not be able to get an autoresponder with your domain name.

Desk-top hosted autoresponder requires a dedicated PC with high speed internet connection.

And don’t forget that a wisely chosen autoresponder is a real boost to your newsletter internet marketing which can help you to squeeze the most from your traffic.

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